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Media ethics: cases and moral reasoning (Tenth edition.)

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Media Ethics: Cases and Moral Reasoning challenges readers to think analytically about ethical situations in mass communication through original case studies and commentaries about real-life media experiences. This text provides a comprehensive introduction to the theoretical principles of ethical philosophies, facilitating ethical awareness. It introduces the Potter Box, with its four dimensions of moral analysis, to provide a framework for exploring the steps in moral reasoning and analyzing the cases. Focusing on a wide spectrum of ethical issues faced by media practitioners, the cases in this Tenth Edition include the most recent issues in journalism, broadcasting, advertising, public relations, and entertainment.

Visit the companion website at www.mediaethicsbook.com.

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Product Details
Routledge
1315544199 / 9781315544199
eBook
175
04/10/2016
England
English
422 pages
Reprint. Previous edition: Boston: Alyn & Bacon, 2012 Description based on CIP data; item not viewed.