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Image for A practical guide to ethics in public relations

A practical guide to ethics in public relations

Luttrell, Regina, Ward, Jamie

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'A Practical Guide to Ethics in Public Relations' is brimming with case studies, practitioner advice, practical ethical dilemmas and popular culture references to help students better understand and engage with the inevitable ethical dilemmas that arise in marketing communication.

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Product Details

Publisher/Imprint Rowman & Littlefield Publishers

ISBN/Ean1442272759 / 9781442272750

FormateBook (Adobe Pdf, EPUB)

Dewey174.96592

Published08/02/2018

Book LanguageEnglish

Pages241 pages

Copy LimitsCopy: 10%; print: 10%

NotesDescription based on CIP data; resource not viewed.

BIC KJG Business ethics & social responsibility, KJSP Public relations