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Communication studies

Part of the Macmillan foundations series series
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Communication influences everything we do: from our preferences as consumers of goods, to our business interactions in the professional world, to the entertainment choices we make.

We are influenced by the messages that come to us and we influence others with our own messages.

This book is innovative and diverse in bringing together the main sub-topics of communication studies - text analysis, business communication, mass communication, the media industry and film.

In a clear and accessible style, drawing from popular culture examples, the book explains the concepts that guide the study of communication in all its forms.

It provides a comprehensive and succinct resource for students of communication and the media, as well as for those interested in careers in these fields.

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Product Details
Red Globe Press
1403939985 / 9781403939982
Paperback / softback
302.2
19/05/2006
United Kingdom
English
xiii, 210 p. : ill.
24 cm
postgraduate /research & professional /undergraduate /academic/professional/technical Learn More