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The power of advertising

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This eye-catching book looks at the complex world of advertising from adverts of the past to the modern day.

It examines how adverts work and how they affect our daily lives.

Chapters explore the techniques of the industry, the power of pictures and when and why words matter.

The book is a great primer on the world of advertising for children studying the form aged 10+.

It also helps children develop critical thinking and debating skills and is a fantastic resource for art and design, business studies and those studying persuasive writing. This eye-catching book looks at the complex world of advertising from adverts of the past to the modern day ... a great primer on the world of advertising for children studying the form aged 10+.

It also helps children develop critical thinking and debating skills and is a fantastic resource for art and design, business studies and those studying persuasive writing. - Parents In Touch

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Product Details
Franklin Watts Ltd
1445155176 / 9781445155173
Paperback / softback
659.1
24/09/2020
United Kingdom
English
64 pages : illustrations (black and white, and colour)
27 cm
Children / Juvenile Learn More
Reprint. Originally published: 2017.