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International Business : An Integrated Approach

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Using a cross-functional, integrative approach, this text describes the role played by each business function in international business.

The text features examples and cases that deal with non-US companies in countries other than the US.

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Product Details
Pearson US Imports & PHIPEs
0138621861 / 9780138621865
Hardback
658.049
02/08/1999
United States
English
600p.
postgraduate /undergraduate Learn More