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Image for The Future of the Multinational Company

The Future of the Multinational Company

Birkinshaw, Julian (London Business School)(Edited by), Ghoshal, Sumantra (London Business School)(Edited by), Markides, Constantinos C. (London Business School)(Edited by), Stopford, John M. (London Business School)(Edited by), Yip, George (London Business School)(Edited by)

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Recent Events -from September 11, to the anti-globalization protests to the collapse of the high-tech boom have accentuated the sense that the global economy is moving into uncharted waters Bringing together the leading authorities on globalization and international business The Future of the Multinational Company looks ahead to the new challenges facing multinational firms and predicts what the multinational company will look like in ten years time.

Brings together the leading authorities in the field of global / international busi-ness.

Accademically rigourous but accessible Addresses a topic of concern to practitioners and academics alike

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£35.69 Save 15.00%
RRP £41.99

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Product Details

Publisher/Imprint John Wiley & Sons Inc

ISBN/Ean0470850655 / 9780470850657

FormatHardback

Dewey658.049

Published24/06/2003

Country of PubUnited States

Book LanguageEnglish

Pages256 p.

Readershipresearch & professional Learn More

BIC KCL International economics, KJVG Multinationals