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Image for Building consumer-brand relationship in luxury brand management

Building consumer-brand relationship in luxury brand management

series Advances in marketing, customer relationship management, and E-Services (AMCRMES) book series
Ebook 23 Oct 2020
Publisher IGI Global
ISBN: 9781799843719
Dewey: 658.827
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Image for E-retailing challenges and opportunities in the global marketplace

E-retailing challenges and opportunities in the global marketplace

series Advances in e-business research series book
Ebook 26 Feb 2016
Publisher IGI Global
ISBN: 9781466699229
Dewey: 658.872
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£215.00
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Image for Securing transactions and payment systems for M-commerce

Securing transactions and payment systems for M-commerce

series Advances in e-business research series book
Ebook 8 Apr 2016
Publisher IGI Global
ISBN: 9781522502371
Dewey: 332.178
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Image for Digital marketing strategies for tourism, hospitality, and airline industries

Digital marketing strategies for tourism, hospitality, and airline industries

series Advances in marketing, customer relationship management, and E-Services (AMCRMES) book series
Ebook 30 Aug 2019
Publisher IGI Global
ISBN: 9781522597865
Dewey: 658.872
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Image for Encouraging participative consumerism through evolutionary digital marketing: emerging research and opportunity

Encouraging participative consumerism through evolutionary digital marketing: emerging research and opportunity

series Advances in marketing, customer relationship management, and E-Services (AMCRMES) book series
Ebook 17 May 2017
Publisher IGI Global
ISBN: 9781683180173
Dewey: 658.872
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Image for Digital Marketing Strategies for Tourism, Hospitality, and Airline Industries

Digital Marketing Strategies for Tourism, Hospitality, and Airline Industries

series Advances in marketing, customer relationship management, and E-Services (AMCRMES) book series
Hardback 30 Aug 2019
Publisher IGI Global
ISBN: 9781522597834
Dewey: 658.872
£223.20
RRP £248.00
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Image for Key challenges and opportunities in Web entrepreneurship [electronic resource] / Alexandru Capatina, Elisa Rancati.

Key challenges and opportunities in Web entrepreneurship [electronic resource] / Alexandru Capatina, Elisa Rancati.

series Advances in E-Business Research (AEBR) Book Series.
Ebook 31 Mar 2017
Publisher IGI Global
ISBN: 9781522524670
Dewey: 658.872
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Image for Handbook of research on leveraging consumer psychology for effective customer engagement

Handbook of research on leveraging consumer psychology for effective customer engagement

series Advances in marketing, customer relationship management, and E-Services (AMCRMES) book series
Ebook 30 Aug 2016
Publisher IGI Global
ISBN: 9781522507475
Dewey: 658.8342
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£230.00
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Image for Promotional Strategies and New Service Opportunities in Emerging Economies

Promotional Strategies and New Service Opportunities in Emerging Economies

series Advances in marketing, customer relationship management, and E-Services (AMCRMES) book series
Ebook 10 Jan 2017
Publisher IGI Global
ISBN: 9781522522072
Dewey: 658.80091724
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£185.00
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Image for Narrative advertising models and conceptualization in the digital age

Narrative advertising models and conceptualization in the digital age

series Advances in marketing, customer relationship management, and e-services (AMCRMES) book series.
Ebook 2 Jan 2017
Publisher IGI Global
ISBN: 9781522523741
Dewey: 659.144
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Image for Driving Customer Appeal Through the Use of Emotional Branding

Driving Customer Appeal Through the Use of Emotional Branding

series A volume in the advances in marketing, customer relationship management, and E-Services (AMCRMES) book series
Ebook 13 Sep 2017
Publisher IGI Global
ISBN: 9781522529224
Dewey: 658.827
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