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Image for Kunstliche Intelligenz -- die Zukunft des Marketing: ein praktischer Leitfaden fur Marketing-Manager

Kunstliche Intelligenz -- die Zukunft des Marketing: ein praktischer Leitfaden fur Marketing-Manager

series Essentials
Ebook 7 Sep 2018
Publisher Springer Gabler
ISBN: 9783658233198
Dewey: 658.8
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Markenorientierte digitale Transformation: Wie Sie Ihr Unternehmen erfolgreich in das digitale Zeitalter fuhren

series Essentials
Ebook 6 Feb 2019
Publisher Springer Gabler
ISBN: 9783658249250
Dewey: 658.8
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Vertriebsprognosen

series Essentials
Ebook 11 Jan 2019
Publisher Springer Gabler
ISBN: 9783658249335
Dewey: 658.81
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Vertriebskennzahlen: Kennzahlen und Kennzahlensysteme fur das vertriebsmanagement

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Ebook 25 Jan 2019
Publisher Springer Gabler
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Dewey: 658.81
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Image for Einfuhrung in die Qualitative Marktforschung: Design -- Datengewinnung -- Datenauswertung

Einfuhrung in die Qualitative Marktforschung: Design -- Datengewinnung -- Datenauswertung

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Ebook 22 Feb 2019
Publisher Springer Gabler
ISBN: 9783658251086
Dewey: 658.8 3
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Balanced Scorecards im Vertrieb

series Essentials,
Ebook 22 Jan 2019
Publisher Springer Gabler
ISBN: 9783658251338
Dewey: 658.4013
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Nutzwertanalysen in marketing und vertrieb

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Ebook 5 Feb 2019
Publisher Springer Gabler
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Struktur und Design responsiver Webseiten auf Smartphones: Wie Sie das mobile Internet userfreundlich gestalten

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Ebook 19 Feb 2019
Publisher Springer Gabler
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Dewey: 621.382
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Agiles Event Management: Vom Wow" zum How" im erfolgreichen Event Management

series Essentials
Ebook 6 May 2019
Publisher Springer Gabler
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Dewey: 658.404028553
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Podcasts in der Unternehmenskommunikation: wie Sie mit strategischen Audioformaten Ihre Zielgruppen erreichen

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Ebook 13 Mar 2019
Publisher Springer Gabler
ISBN: 9783658257040
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Portfoliomanagement im Content Marketing: Einfuhrung in die Wertoptimierung digitaler Inhalte

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Ebook 15 Mar 2019
Publisher Springer Gabler
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Marktorientierte Unternehmensplanung: eine Einfuhrung

series Essentials
Ebook 29 Apr 2019
Publisher Springer Gabler
ISBN: 9783658260910
Dewey: 658.8
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Neue Perspektiven Für Das B2b-marketing: Geschäftsbeziehungen Zwischen Unternehmen Effizient Gestalten

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Ebook 13 May 2019
Publisher Springer Gabler
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Storytelling Mit Archetypen: Video-geschichten Für Das Content Marketing Selbst Entwickeln

series Essentials
Ebook 11 Jun 2019
Publisher Springer Gabler
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Empfehlungsmarketing: Netzwerkaufbau Und Umsatzsteigerung Leicht Gemacht

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Ebook 18 Feb 2020
Publisher Springer Gabler
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Voice-Marketing: Der Siegeszug Der Digitalen Assistenten

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Ebook 12 Mar 2020
Publisher Springer Gabler
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Direktmarketing Mit Digitalen Medien: Kompaktes Wissen Für Den Digitalen Kundendialog

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Ebook 17 Mar 2020
Publisher Springer Gabler
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Image for Preispsychologie: In Vier Schritten Zur Optimierten Preisgestaltung

Preispsychologie: In Vier Schritten Zur Optimierten Preisgestaltung

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Ebook 31 Mar 2020
Publisher Springer Gabler
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Disruption in Der Event- Und Messebranche: Den Digitalen Aufbruch Mitgestalten

series Essentials
Ebook 6 Apr 2020
Publisher Springer Gabler
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Image for Marketingkommunikation Mit Acoustic Branding: Planung, Einsatz Und Wirkung Von Stimme, Ton Und Klang Für Die Corporate Identity

Marketingkommunikation Mit Acoustic Branding: Planung, Einsatz Und Wirkung Von Stimme, Ton Und Klang Für Die Corporate Identity

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Ebook 6 May 2020
Publisher Springer Gabler
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Claims Und Slogans Als Instrumente Der Strategischen Markenführung: Grundlagen, Visualisierungsmodelle Und Relevantes Markenrecht

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Ebook 2 May 2020
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Image for Content Marketing - Ein Definitionsansatz: Rahmenbedingungen, Relevante Akteure Und Begriffsentwicklung

Content Marketing - Ein Definitionsansatz: Rahmenbedingungen, Relevante Akteure Und Begriffsentwicklung

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Ebook 28 May 2020
Publisher Springer Gabler
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Marketing Im Zeitalter Der Digitalisierung: Chancen Und Herausforderungen Durch Digitale Innovationen

series Essentials
Ebook 22 May 2020
Publisher Springer Gabler
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Auftragskommunikation: Für Unternehmen Und Institutionen Sprechen

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Ebook 26 May 2020
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Systematischer Vertriebserfolg Auch in Krisenzeiten: Impulse, Strukturen Und Stresstest Für Wachstum Und Effizienz

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Ebook 17 Jun 2020
Publisher Springer Gabler
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Image for Digitalisierung Im B2B-Vertrieb: Ergebnisse Verbessern Mit Digitalen Tools - Impulse Zur Entscheidung Und Umsetzung

Digitalisierung Im B2B-Vertrieb: Ergebnisse Verbessern Mit Digitalen Tools - Impulse Zur Entscheidung Und Umsetzung

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Ebook 3 Aug 2020
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Image for Customer Insights Mit Archetypen: Wie Sie Mit Archetypischen Metaphern Zielgruppen Besser Definieren Und Verstehen Können

Customer Insights Mit Archetypen: Wie Sie Mit Archetypischen Metaphern Zielgruppen Besser Definieren Und Verstehen Können

series Essentials
Ebook 29 Jun 2020
Publisher Springer Gabler
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Image for Marketingkommunikation Mit Der Generation Z: Erfolgsfaktoren Für Das Marketing Mit Digital Natives

Marketingkommunikation Mit Der Generation Z: Erfolgsfaktoren Für Das Marketing Mit Digital Natives

series Essentials
Ebook 5 Jul 2020
Publisher Springer Gabler
ISBN: 9783658308223
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Image for B2B-Marketing: Wie Sie Die Marketing-Abteilung Vom Kostenfaktor Zum Umsatzfaktor Machen

B2B-Marketing: Wie Sie Die Marketing-Abteilung Vom Kostenfaktor Zum Umsatzfaktor Machen

series Essentials
Ebook 9 Jul 2020
Publisher Springer Gabler
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Image for Employer Branding Mit Archetypen: Der Archetypische Persönlichkeitstest Zum Finden Von Markenkonformen Mitarbeitern

Employer Branding Mit Archetypen: Der Archetypische Persönlichkeitstest Zum Finden Von Markenkonformen Mitarbeitern

series Essentials
Ebook 31 Jul 2020
Publisher Springer Gabler
ISBN: 9783658312909
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Image for Webinare - Alles Ganz Anders Hier!: So Gestalten Sie Wirkungsvolle Und Nachhaltige Webinare

Webinare - Alles Ganz Anders Hier!: So Gestalten Sie Wirkungsvolle Und Nachhaltige Webinare

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Ebook 25 Aug 2020
Publisher Springer Gabler
ISBN: 9783658313326
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Image for Interne Kommunikation Mit Digitalen Medien: Learnings Aus Der Covid-19-Krise Zu Prozess-Steuerung, Mitarbeiterführung Und Krisenkommunikation

Interne Kommunikation Mit Digitalen Medien: Learnings Aus Der Covid-19-Krise Zu Prozess-Steuerung, Mitarbeiterführung Und Krisenkommunikation

series Essentials
Ebook 31 Aug 2020
Publisher Springer Gabler
ISBN: 9783658314934
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Image for Zielgruppenorientierte Veranstaltungskonzeption: Messen, Kongresse Und Events Auf Zielgruppen Ausrichten

Zielgruppenorientierte Veranstaltungskonzeption: Messen, Kongresse Und Events Auf Zielgruppen Ausrichten

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Ebook 27 Oct 2020
Publisher Springer Gabler
ISBN: 9783658318888
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Schlüsselfaktoren Im E-Commerce: Innovationen, Skaleneffekte, Datenorientierung Und Kundenzentrierung

series Essentials
Ebook 9 Oct 2020
Publisher Springer Gabler
ISBN: 9783658319595
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Datengetriebenes Marketing: Wie Unternehmen Daten Zur Skalierung Ihres Geschäfts Nutzen Können

series Essentials
Ebook 5 Aug 2020
Publisher Springer Gabler
ISBN: 9783658308421
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