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The travel industry (3rd ed)

Choy, D. J. L., Gee, C., Makens, James C.

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This introductory text studies each component of the travel industry and relates them to the hospitality industry as a whole.

It also focuses on topics of a more global nature such as international travel, geographic, natural (environmental), cultural, social and economic influences on the industry as well as how technology is rapidly changing in the industry.

Topics covered include: eco-tourism; tourism marketing; yield management; new technology; and new operation strategies.

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The title has been replaced.To check if this specific edition is still available please contact Customer Care +44(0)1482 384660 or schools.services@brownsbfs.co.uk, otherwise please click 9780471287742 to take you to the new version.

£40.00

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Product Details

Publisher/Imprint Van Nostrand Reinhold

ISBN/Ean0442022972 / 9780442022976

FormatHardback

Dewey338.4791

Book LanguageEnglish

Pages384p. : ill. (some col.)

Dimensions25 cm

Readershipgeneral /research & professional /undergraduate Learn More

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