Multi Pack: Business Information Systems:Technology, Development and Management for the e-business with Quantitive Approaches in Business Studies

This Multi Pack consists of Business Information Systems, Second Edition, by Paul Bocij, Dave Chaffey, Andrew Greasley and Simon Hickie (ISBN: 027365540X), and Quantitative Approaches in Business Studies, Sixth Edition, by Clare Morris (ISBN: 0273657593).

Business information systems play an increasingly important role throughout modern business. As companies embrace concepts such as e-business and e-commerce to improve business performance, the successful management of business information systems becomes ever more important. This major text, now in its second edition, develops the management knowledge and skills for effective BIS strategy, systems development and management.   Business Information Systems: Technology, Development and Management assumes no prior knowledge of Information Systems (IS) or Information and Communications Technology (ICT), and emphasises the importance of IS to management decision making. It takes a 3 part structure: Part One covers hardware, software and network technologies; Part Two looks at information systems development including analysis, design and implementation; and Part Three describes the strategic management of IS. This successful format allows each section to be studied in support of individual modules, and enables students to focus clearly on specific areas and use the book for more than one course.Quantitative Approaches in Business Studies is a widely used, first-rate introduction to the effective use of mathematical and statistical techniques in business. Fully updated for this sixth edition, the book adopts a problem solving approach to show the relevance of quantitative techniques in the business and management environment. Requiring only minimal prior mathematical knowledge, the text maintains the accessible and user-friendly style of earlier editions. A first chapter on basic numeracy skills allows the reader to brush-up on their knowledge while worked examples in the text and accompanying on-line Excel workbook allow students to test their understanding.