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Contemporary marketing (16th edition.)

Boone/Kurtz

See all formats and editions

Since the first edition of this book was published, Contemporary Marketing has continued improving on its mission of equipping students with the most comprehensive collection of learning tools, teaching materials and innovative resources available.

The upgraded 18th edition represents a new industry benchmark by delivering the most practical, technologically advanced, user-friendly resource package on the market.

Read More

Product Details

Publisher/Imprint South-Western

ISBN/Ean0357158954 / 9780357158951

FormateBook (Adobe Pdf)

Dewey658.8

Published03/08/2018

Country of PubAshmore and Cartier

Book LanguageEnglish

Pages1 pages

Copy LimitsCopy: 10%; print: 10%

NotesDescription based on CIP data; resource not viewed.

BIC