Move the Needle : Yarns from an Unlikely Entrepreneur

Discover how to harness the power of 'can't' and turn it into creative energy to help you pursue your passions ­- both personal and professional - and shape a successful, thriving life. ‘Move the Needle overflows with passion, wisdom and hard-won business (and life) lessons.’ Jeff Walker, #1 New York Times bestselling author of LaunchLearn how to make your big, impossible dreams a reality with help from a creative entrepreneur who’s turned her passion into a global force. People always ask Shelley Brander what possessed her to leave the successful advertising firm she founded with her husband to open a local yarn store. And then they wonder how that one storefront grew into an e-commerce business, and from there into a global movement to Knit the World Together.

In Move the Needle, Shelley shares stories from her life to show that you can pursue your life’s passions – personal and professional – no matter how quirky or impossible they may seem to everyone around you.

Whether you’re an entrenched or aspiring entrepreneur, or have a passion that just won’t let you go, Shelley shares lessons from her journey that reveal how to: · put your passion first and make your creative side hustle your main gig· recognize the true value of creativity and experimentation· have hope against all odds· surround yourself with supportive people· believe in the power of your weird, impossible dream!Shelley invites you to hold space for your seemingly improbable (but totally possible) goals, dreams and purpose.