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Image for Strategic Management

Strategic Management : Concepts and Cases (9 Revised ed of US ed)

David, Fred R.
See all formats and editions

For undergraduate courses in Strategic Management, Strategy, and Business Policy.A survey of strategic management.

Briefest concepts section in the market at 350 pages.

Practical, skills focus with over 50 experiential exercises in the concepts portion.

All cases are written exclusively for the book. This textbook is available in paperback cases or concepts format.

The ninth edition includes. Eight new cases including a new cohesion case on American Airlines!

Customize this casebook @ prenhall.com/custombusiness.

Read More
Title Unavailable: Out of Print

The title has been replaced.To check if this specific edition is still available please contact Customer Care +44(0)1482 384660 or schools.services@brownsbfs.co.uk, otherwise please click 9780131503496 to take you to the new version.

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Product Details
Prentice-Hall
0130479128 / 9780130479129
Hardback
658.4012
18/11/2002
United States
832 pages
203 x 254 mm, 100 grams
Professional & Vocational Learn More
KJC Business strategy
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