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Strategic Management : Concepts and Cases (10 Revised ed of US ed)

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For undergraduate courses in Strategic Management, Strategy, and Business Policy.

The tenth edition of Strategic Management is a current, well-written strategic management textbook with the most up-to-date compilation of cases available.

Designed in functional four-color, it offers a popular practitioner-oriented perspective, focuses on skill-building in all major areas of strategy formation, implementation, and evaluation, and weaves three very contemporary themes throughout each chapter-globalization, the natural environment, and e-commerce. 46 Experiential Exercises, and 43 cases are included.

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Product Details
Prentice Hall PTR
0131503499 / 9780131503496
Hardback
23/07/2004
United States
824 pages, illustrations
203 x 254 mm, 1620 grams
Professional & Vocational Learn More