Introduction Management

The new edition of this successful textbook continues to provide a complete introduction to management.

All key aspects of management are discussed and illustrated by use of examples and case-study material.

The text is integrated with an effective analysis of business skills and behaviour and the techniques essential for effective management.

This second edition has been fully revised and now includes chapters on quantitative methods, information management and financial management.

It is relevant to a wide range of courses in this area. step-by-step guidance helps students develop each skill, understand why it is important, and see how the topic is relevant to practical applications in the real world of business.

A truly international range of case studies broadens students' horizons and encourages them to look beyond the standard examples from the UK and America.

Emerging markets are becoming ever more important in the rapidly changing business environment, a fact reflected by the inclusion of case studies from the Middle East, Latin America and Africa