Image for DVD for Hendrix/Hayes/Kumar's Public Relations Cases, 8th

DVD for Hendrix/Hayes/Kumar's Public Relations Cases, 8th (8 Revised edition)

See all formats and editions

This DVD is available to Instructors upon request and includes public relations campaigns hand selected by author Darrell Hayes.

These brief videos, such as one on the Red Dress Campaign, show how public relations agencies use TV as well as digital media to tell their campaign's story.

Videos are organized by chapter and case number for easy presentation in the classroom.

Read More
Special order line: only available to educational & business accounts. Sign In
£34.79
Product Details
1111837120 / 9781111837129
DVD-ROM
01/01/2012
United States
122 x 122 mm, 20 grams