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Image for Business the Sony Way

Business the Sony Way : Secrets of the World's Most Innovative Electronics Giant

Luh, S.
See all formats and editions

Sony's name is synonymous with excellent quality and revolutionary innovation, yet little is known about the corporation itself.

This book explores how the company is able to stay ahead of the competition by expanding into areas outside its boundaries of successes, such as banking, movie and music making, and real estate.

Read More
Title Unavailable: Out of Print
Product Details
John Wiley & Sons (Asia) Pte Ltd
0470820977 / 9780470820971
Paperback / softback
338.762130952
17/10/2003
Singapore
English
256 p.
postgraduate /research & professional /undergraduate Learn More
KJC Business strategy, KJM Management & management techniques
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