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Behavioural Economics (1st edition.)

Mallard, Graham

Part of the The Economy Key Ideas series

See all formats and editions

The rise of behavioural approaches in economics has been one of most significant developments in the study of economic decision-making in recent years.

This book introduces the topic of behavioural economics to a beginning readership, explaining its approach and methodology and assessing its successes and weaknesses.

Read More

Product Details

Publisher/Imprint Agenda Publishing

ISBN/Ean1788210956 / 9781788210959

FormateBook (EPUB)

Published27/07/2017

Country of PubEngland

Book LanguageEnglish

Pages136 pages

Copy LimitsCopy: 20%; print: 20%

BIC KCK Behavioural economics