Summary: The Invisible Continent - Kenichi Ohmae: Four Strategic Imperatives of the New Economy

This work offers a summary of the book "THE INVISIBLE CONTINENT: Four Strategic Imperatives of the New Economy" by Kenichi Ohmae.The Japanese Kenichi Ohmae is a well-known author, corporate strategist and financial theorist.The discovery of a new continent has always created substantial opportunities to create wealth.

According to Ohmae, the same opportunities are arising today, not because of the discovery of a new physical continent but due to the emergence of an "invisible continent" transcending physical and national boundaries.In The Invisible Continent, Kenichi Ohmae discusses the four dimensions that influence the new economy: the Visible Dimension, the Borderless Dimension, the Cyber Dimension and the High-Multiples Dimension.

The interconnection of these dimensions must be understood and taken into account.

The visible dimension of life will always exist. But its rate of growth will be dwarfed by the rate at which the other three dimensions grow.

As the author demonstrates, only those who have an in-depth knowledge and affinity for all four dimensions will be able to move forward confidently.

The Invisible Continent is a visionary book which offers invaluable insight for individuals and companies seeking success in the twenty-first century.