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Summary: Who Says Elephants Can't Dance? - Louis Gerstner: Inside IBM's Historic Turnaround

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This work offers a summary of the book "WHO SAYS ELEPHANTS CAN'T DANCE?

Inside IBM's Historic Turnaround" by Louis Gerstner.In nine years as the chairman and CEO of International Business Machine Corporation (IBM), Louis Gerstner brought about a dramatic change in the company's fortunes.

When he took charge, IBM was on the verge of extinction as the victim of rapid changes in the computer industry.

However, instead of breaking up IBM as most analysts were suggesting, Gerstner and his management team turned the company around and restored it to a position of power and influence within the industry.

By any metric of success, this must rank as one of the most impressive turnaround stories in business history.Who Says Elephants Can't Dance is a chronology of Gerstner's time as CEO of IBM.

The book is divided in 5 parts: 1. Four Critical Decision; 2. Two Big bets on the Future; 3. Setting the Strategy of the Business; 4. Changing the Corporate Culture at IBM; and 5. Key Lessons Learned.Who Says Elephant Can't Dance is a fascinating book describing one of the greatest American business stories of our time.

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£7.49
Product Details
Primento Publishing
2511017032 / 9782511017036
eBook (EPUB)
29/09/2014
Belgium
English
31 pages
Copy: 40%; print: 40%