SET UP AND RUN YOUR OWN BUSINESS

Setting up your own business is not for the faint hearted.

Keeping a thriving business afloat and managing growth are equally challenging.

A good grasp of business practice is essential if your business is to expand into a thriving enterprise.

This book provides valuable information for those starting up and also for those who want to expand their existing business.

It will show you how to: research your market; prepare a business plan; raise finance; understand the basics of accounting and taxation; develop a marketing and sales strategy; understand employment law; and manage for growth.

Both authors are experienced entrepreneurs who are familiar with the challenges of starting up and running a business.