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A good African story : how a small company built a global coffee brand

By: Rugasira, Andrew M.

0099571927 / 9780099571926
Paperback
338.76413373
02/01/2014
9 in stock Need More ?
England
20 cm xxxii, 254 pages : map (black and white)
General (US: Trade)  Learn More Professional & Vocational Tertiary Education (US: College)
Reprint. Originally published: London: The Bodley Head, 2013.

Since it was founded in 2003, Good African Coffee has helped thousands of farmers earn a decent living, send their children to school and escape a spiral of debt and dependence.

Africa has received over $1 trillion in aid over the last fifty years and yet despite these huge inflows, the continent remains mired in poverty, disease and systemic corruption.

In A Good African Story, as Andrew Rugasira recounts the very personal story of his company and the challenges that he has faced - and overcome - as an African entrepreneur, he provides a tantalising glimpse of what Africa could be, and argues that trade has achieved what years of aid have failed to deliver. This is a book about Africa taking its destiny in its own hands, and dictating the terms of its future.

BIC:

1H Africa, KNDF Food manufacturing & related industries

Our price£7.69
RRP £10.99
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