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Consumer Behavior (9th ed.)

Kanuk, Leslie Lazar, Schiffman, Leon G.

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For undergraduate and MBA courses in Consumer Behavior. Consumer Behavior, 9e takes a classic empirical and marketing segmentation approach that helps students learn consumer behavior.

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Title Unavailable: Out of Print

The title has been replaced.To check if this specific edition is still available please contact Customer Care +44(0)1482 384660 or schools.services@brownsbfs.co.uk, otherwise please click 9780137006700 to take you to the new version.

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Product Details

Publisher/Imprint Pearson Education (US)

ISBN/Ean0138155607 / 9780138155605

FormatPaperback

Dewey658.8342

Published09/09/2008

Country of PubUnited States

Book LanguageEnglish

Dimensions26 cm

ReadershipTertiary Education (US: College) Learn More

NotesPrevious ed.: Upper Saddle River, N.J.: Prentice Hall, 2000.

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