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Shopping tourism, retailing, and leisure

Part of the Aspects of Tourism series
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Shopping Tourism, Retailing and Leisure provides a comprehensive examination of the relationships between tourism, leisure, shopping, and retailing.

Critical issues are examined within the framework of the dichotomous relationship between utilitarian and hedonic forms of shopping, shopping as a primary and secondary attraction in tourist destinations, the development of various tourist-retail venues, the role of souvenirs in tourism, and management issues (e.g. merchandising, venue design, and customer service).

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Product Details
Channel View Publications
1873150598 / 9781873150597
Paperback / softback
381.1
14/03/2005
United Kingdom
English
ix, 222 p. : ill.
21 cm
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