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Image for How to write successful fundraising appeals
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How to write successful fundraising appeals (Third edition.)

Warwick, Mal
Part of the The Jossey-Bass Nonprofit Guidebook Series series
See all formats and editions

Mal Warwick provides fundraisers with even more essential tools for making their direct marketing programme a success.

He provides both general advice about the most effective direct mail strategies and specific guidance for readers interested in the details of a direct mail campaign.

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£37.00
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Product Details
Jossey-Bass
1118618084 / 9781118618080
eBook (Adobe Pdf)
658.15224
24/05/2013
English
353 pages
Copy: 40%; print: 40%
Description based on CIP data; resource not viewed.
KJMV1 Budgeting & financial management, KJVX Non-profitmaking organizations
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