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Communication of innovations: a journey with Everett M. Rogers

Dearing, James W(Edited by)Singhal, Arvind(Edited by)
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This text illustrates how Everett Rogers' students and colleagues have applied their scholarship to communication, management, social marketing, development studies, health promotion and intercultural communication, to name a few.

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Product Details
Sage Publications
9352802950 / 9789352802951
eBook
04/07/2006
England
English
189 pages
Festschrift for Everett Rogers Description based on CIP data; resource not viewed.