Big-Time Business: Skin Deep: The Business of Beauty

Skin Deep digs beneath the beauty industry's glamorous surface to find out how it makes its billions.

The book looks at the history of the beauty industry, from ancient cosmetics through to poisonous products, and the extraordinary lengths people have gone to in order to look good.

The book examines how the beauty industry today is worth billions, exploring its latest technological developments and just how much people will pay to be beautiful. Discover the world's biggest money-making industries and the secrets of their success in Big-time Business.

From the pharmaceutical industry and entertainment world through to the business of beauty, banking, social networking and energy, find out why these enterprising worlds have a grip on the global economy and are considered the biggest money-generators on the planet.

A high-interest exploration of the business world for 9+ readers.