Strategic Manufacturing Competitive Advantage

Texts in this area have tended to be tactical in approach, offering prescriptive tools to would-be operations managers.

This text concentrates on the strategic role and importance of production/operations, enabling the firm to be competitive in global markets.

The first chapter, on strategic issues, provides a framework for the rest of the book.

Human resource management and new product development are given chapters of their own, and the chapter on manufacturing strategy provides a discussion of key areas.

Numerous figures and tables throughout help to simplify and clarify the text.