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Image for Professionelles Sales & Service Management: Vorsprung durch konsequente Kundenorientierung
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Professionelles Sales & Service Management: Vorsprung durch konsequente Kundenorientierung (Second Edition.)

Berlin, Marcus(Contributions by), Buhse, Willms(Contributions by), Deutsch, Markus(Contributions by), Goller, Markus(Contributions by), Hollmann, Sebastian(Contributions by), Koch, Arne(Contributions by), Sakowski, Matthias(Contributions by), Strobel, Martin(Contributions by), Weingarz, Stephan(Contributions by), Wieseke, Jan(Contributions by), Hogenschurz, Bernhardt(Edited by), Keuper, Frank(Edited by)
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Ein effektives und effizientes Sales & Service Management gewinnt in wirtschaftlich immer engeren Markten an Bedeutung.

Vor diesem Hintergrund zeigen renommierte Fuhrungskrafte und Wissenschaftler die Entwicklung von Service-Strategien, die Schaffung einer Service-Mentalitat uber alle Hierarchie-Ebenen und in allen Funktionsbereichen, die Optimierung des POS, die Ausgestaltung von Flagshipstore-Konzepten und die Konzeption von wertschopfungsubergreifenden Service-Netzwerken auf.

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£42.49
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Product Details
Gabler Verlag
3834987999 / 9783834987990
eBook (Adobe Pdf)
658.8
09/02/2011
German
545 pages
Copy: 10%; print: 10%
KJS Sales & marketing
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