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Fans of the world, unite!: a (capitalist) manifesto for sports consumers

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This title proposes a significant restructuring of sports leagues and sets out a rational programme for a revolution that will serve the best interests of the fans and of the sport itself.

But the book is not Marxist: it shows how a revolution in the organization of sports might even benefit the owners.

By harnessing the power of markets, sports leagues can be made both more responsive to the needs of the fans, and more efficient.

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£41.00
Product Details
080476977X / 9780804769778
eBook (Adobe Pdf, EPUB)
23/04/2013
English
211 pages
Copy: 10%; print: 10%