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Euromarketing and the Future

Service industries in developing countries

The trans-oceanic marketing channel: a new tool for understanding tropical Africa's export agriculture

International Marketing: Sociopolitical and Behavioral Aspects

Sociopolitical aspects of international marketing

Foreign Exchange Issues, Capital Markets and International Banking in the 1990s (RLE Banking & Finance)

European perspectives in marketing / Erdener Kaynak, editor.

Globalization of business: practice and theory

Industrial products: a guide to the international marketing economics model

The global enterprise: entrepreneurship and value creation

Management Education in the Chinese Setting

The Consumer - Or Else!: Consumer-Centric Business Paradigms

Globalization of consumer markets: structures and strategies

International Business Teaching in Eastern and Central European Countries

Successfully Doing Business/marketing in Eastern Europe - 10

Foreign Exchange Issues, Capital Markets and International Banking in the 1990s (RLE Banking & Finance)

Strategic networks: the art of Japanese interfirm cooperation

Guanxi: relationship marketing in a Chinese context

Euromarketing and the future

Global business: asia-pacific dimensions - 14

Utilizing new information technology in teaching of international business: a guide for instructors - 22

International management leadership: the primary competitive advantage

Marketing Challenges in Transition Economies of Europe, Baltic States and the CIS

Marketing challenges in transition economies of Europe, Baltic States, and the C.I.S.

Management Education in the Chinese Setting

Teaching and Program Variations in International Business

International retailing plans and strategies in Asia

International retailing plans and strategies in Asia

Globalization and East Asia: opportunities and challenges

Strategic global marketing: issues and trends

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