International Management : Perspective

For undergraduate and postgraduate-level courses in International Management, Multinational Management, or Global Management. This text focuses on managing business in a global environment, and how management is affected by key environmental factors - such as international politics, cultural differences, and the expectation of corporate social responsibility.

It provides students with up-to-date coverage of contemporary managerial issues, a look at different types of international business activities, and an understanding of how international firms are organized to achieve their strategic goals.

A seamless transition between theory and practice is achieved with the use of academic research and real-life business applications throughout the book. *Emphasis on strategy; Discusses organizational issues connected with both the managerial staff and the rank-and-file employees for realizing strategic goals. *Contains a chapter on ethic and social responsibility. *Chapter caselets drawn from current business news literature.

Covers a wide variety of issues, industries, firms, and managerial challenges related to the chapter material.