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On the Reliability and Validity of the ServQual Instrument : International Evidence

Service Quality in an Information Systems Department : Assessing the Internal Gaps

Does Corporate Entrepreneurship Influence Innovation in Service Firms?

Proactiveness and Performance : Exploring the Link with Effective Selling

Information Content of Cash Flows

Web Site as Marketing Communication Medium : A Tentative Model and Areas of Research

Analysing Customer Defections : Predicting the Effects on Corporate Performance

Corollaries of the Collective : Culture, the Individual and Perceptions of Decision-Making Context

Use of 'Shareholder Value Analysis' in Acquisition and Divestment Decisions by Large U.K.Companies

Key Issues in Information Systems Management in Norway : Extending Key Issues Selection Procedure and Empirical Study

Classification of Creative Problem Solving Techniques

Personal Interaction in Groups : Its Effects on Marketing Decision Making

Surfers Get Hooked : Conversion Efficiency on the World Wide Web

Risk Taking Behaviour by Advertisers : Antecedents and Implications

World Wide Web : What Marketing Managers Might Want to Know About Conversion and Efficiency

Where Angels Fear to Tread : Integrated Effects in Multiple Regression - A Research Note

As the Web is Spun : Research Perspectives on Marketing Communication and Consumer Behaviour on the World Wide Web

Relational Norms and Governance in the Exchange Dyad : Some Norwegian Evidence

Internal Marketing in Organizations : Empirical Evidence from a Transaction Cost Perspective

Personal Reports of Communication, Apprehension and Perceptions of Salesperson Performance

Effects of Time on Transaction Costs and Relational Governance in Buyer-Supplier Channels : Review and Research Propositions

Creativity in Organizations : People Based Solutions

World Wide Web as an Industrial Marketing Communication Tool : Models for the Identification and Assessment of Opportunities

Excellence-Market Orientation Link : Some Consequences for Service Firms

Replication, Extension and Generation : Framework of Potential Research Space

On the Neutral Position of Scales in Examples to Respondents : A Research Note

Market and Societal Orientation in the Non Profit Sector

Market Orientation and an Assessment of the First Stage in the Development of Markor

Organizational Reputation Concept : Its Role and Measurement

Entrepreneurial Pricing : The Cinderella of Marketing Strategy

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