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Image for App4U: Mehrwerte durch Apps im B2B und B2C
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App4U: Mehrwerte durch Apps im B2B und B2C (2014.)

Aichele, Christian(Edited by), Schonberger, Marius(Edited by)
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Proprietare und monolithische Softwaresysteme haben die Wirtschaft in den letzten Jahrzehnten gepragt.

Ohne die digitale Unterstutzung der Geschaftsprozesse ist kein Unternehmen wettbewerbsfahig.

Die Revolution wird durch den Consumer Bereich vorangetrieben, die Geschaftsprozesse werden mobil und ubiquitar.

Konsumenten im B2C und Unternehmen im B2B werden zukunftig permanent in Kontakt treten konnen, die one-to-one Kommunikation wird durch einen many-to-many Informationsaustausch ersetzt werden.

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Product Details
Springer
3834824364 / 9783834824363
eBook (Adobe Pdf)
005.1
31/07/2014
German
403 pages
Copy: 10%; print: 10%
UMZ Software Engineering, UYZG User interface design & usability
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