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Enterprise Restructuring and Foreign Investment in the Transforming East : The Impact of Privatization

Export-Import Theory, Practices, and Procedures

Export-Import Theory, Practices, and Procedures

Consumer Behavior in Asia : Issues and Marketing Practice

Internationalization of Companies from Developing Countries

Strategic Networks : The Art of Japanese Interfirm Cooperation

Teaching and Program Variations in International Business

Teaching International Business : Ethics and Corporate Social Responsibility

Marketing Challenges in Transition Economies of Europe, Baltic States and the CIS

Cross-National Consumer Psychographics

Cross-National and Cross-Cultural Issues in Food Marketing

Cross-National and Cross-Cultural Issues in Food Marketing

Strategic Management in Central and Eastern Europe

Internationalization of Companies from Developing Countries

Management Education in the Chinese Setting

Guanxi : Relationship Marketing in a Chinese Context

Guanxi : Relationship Marketing in a Chinese Context

Multinational Strategic Management : An Integrative Entrepreneurial Context-Specific Process

New Product Development : Successful Innovation in the Marketplace

New Product Development : Successful Innovation in the Marketplace

International Business Teaching in Eastern and Central European Countries

Strategic Global Marketing : Issues and Trends

The Global Enterprise : Entrepreneurship and Value Creation

European Perspectives in Marketing

International Retailing Plans and Strategies in Asia

Euromarketing and the Future

Business simulations, games and experiential learning in international business education

International management leadership: the primary competitive advantage

New product development: successful innovation in the marketplace

New Product Development: Successful Innovation in the Marketplace

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